
Private Equity Firms Hospitality & Hotels

The hospitality and hotels private equity industry is a sector of the private equity market that invests in consumer-facing businesses.
Private equity firms that invest in hospitality and hotel groups typically look for companies with strong brands, attractive growth prospects, and the potential to be a global franchaise leader.

Top Private Equity Firms Specialising in Hospitality and Leisure Investments
Private equity firms have shown a keen interest in the hospitality and leisure sector in recent years. With a post-lockdown surge in demand for hotels, restaurants, and other leisure activities, investors are hoping to capture a wave of holiday-goers. The sector has attracted significant investment from private equity firms in the US and Europe, with many firms looking to build flexible partnerships that reflect the needs of their companies and the values of their people.
KSL Capital Partners is one of the leading private equity firms in the hospitality and leisure sector. The firm combines diverse global perspectives across equity, credit, and special situations investing. KSL aims to be the world's most successful and respected travel and leisure investor, and has built a portfolio of current and realized investments in some of the most prestigious hotels and resorts around the world. With a focus on long-term value creation, KSL is committed to working closely with its portfolio companies to help them achieve their strategic goals and deliver exceptional experiences for their guests.
Other top private equity firms in the hospitality and leisure sector include Onex, Geolo Capital, and Blackstone. These firms have made significant investments in hotels, resorts, restaurants, and other leisure activities, and are known for their expertise in creating value for their portfolio companies. With a deep understanding of the dynamics of the hospitality and leisure sector, these firms are well-positioned to capitalize on the opportunities presented by the post-pandemic recovery.
The Nature of Private Equity in Hospitality and Leisure
Private equity interest in the hospitality and leisure sector has seen a significant rise in recent years. The sector has attracted private equity dollars in the US and Europe, with the UK being the most popular destination for private equity investment in the leisure sector.
Private equity firms are drawn to the hospitality and leisure sector for several reasons. Firstly, the sector is known for its resilience and ability to bounce back after economic downturns. Secondly, the sector is highly fragmented, with many small and medium-sized businesses that can benefit from private equity investment. Thirdly, there is a growing trend towards experiential travel, which is driving demand for unique and high-quality leisure experiences.
Private equity firms typically invest in the hospitality and leisure sector in two ways: through growth capital or value investment. Growth capital investments are made in companies that have strong growth potential, while value investments are made in companies that are undervalued or distressed.
Private equity deals in the hospitality and leisure sector can take many forms, including mergers and acquisitions, leveraged buyouts, and growth capital investments. Private equity firms may also partner with management teams to improve operational efficiencies and drive growth.
Private equity firms have been involved in several high-profile deals in the hospitality and leisure sector in recent years. For example, in 2022, the number of UK private equity deals for companies in the leisure sector more than doubled from 12 to 26, according to research by Mayer Brown. Additionally, in 2023, private equity interest in restaurants, hotels, and the broader leisure sector saw a major post-lockdown bump when investors hoped to capture a wave of holiday-goers.
Overall, private equity investment in the hospitality and leisure sector is expected to continue to grow in the coming years, as investors seek to capitalize on the sector's growth potential and resilience.
Top Private Equity Firms in the US and UK
Private equity firms have been investing in the hospitality and leisure industry for many years. They provide the necessary capital and expertise to help businesses grow and succeed. In the US and UK, there are several private equity firms that have a strong track record of investing in hospitality and leisure.
US Private Equity Firms
KKR
KKR is one of the largest private equity firms in the world and has a strong presence in the US hospitality and leisure industry. The firm has invested in several well-known brands, including Hilton Worldwide, Dunkin' Brands, and Toys "R" Us. KKR has a reputation for being a long-term investor and has a team of experienced professionals who can provide valuable guidance to portfolio companies.
Blackstone
Blackstone is another major player in the US private equity industry and has a significant presence in hospitality and leisure. The firm has invested in companies such as SeaWorld, Merlin Entertainments, and Hilton Worldwide. Blackstone is known for its ability to identify attractive investment opportunities and has a team of seasoned professionals who can help portfolio companies achieve their growth objectives.
UK Private Equity Firms
Hg
Hg is a London-based private equity firm that has a strong track record of investing in the UK hospitality and leisure industry. The firm has invested in companies such as Citation, ATG, and Zenith. Hg has a team of experienced professionals who can provide valuable guidance to portfolio companies and has a reputation for being a supportive partner.
Bridgepoint
Bridgepoint is another major player in the UK private equity industry and has invested in several hospitality and leisure companies, including Pret A Manger, Burger King UK, and Azzurri Group. The firm has a team of experienced professionals who can help portfolio companies achieve their growth objectives and has a reputation for being a supportive partner.
Private equity firms are important investors in the hospitality and leisure industry, providing the necessary capital and expertise to help businesses grow and succeed. In the US and UK, there are several private equity firms that have a strong track record of investing in this industry. Investors and companies looking for a partner should consider these firms when looking to invest in the hospitality and leisure sector.
Influence of the Pandemic on Investment in Hospitality
The hospitality industry has been severely impacted by the COVID-19 pandemic, resulting in a decline in revenue and profitability. As a result, private equity firms have had to reassess their investment strategies in the sector.
The pandemic has created a challenging environment for private equity firms investing in hospitality. Many firms have had to adjust their investment strategies to focus on distressed assets, such as hotels and restaurants that have been hit hard by the pandemic. This has resulted in a significant increase in the number of distressed asset deals in the sector, as private equity firms look to acquire these assets at a discount.
Despite the challenges posed by the pandemic, there are still investment opportunities in the hospitality sector. Private equity firms are looking for assets that are well-positioned to bounce back once the pandemic is under control. These assets include hotels and restaurants in popular tourist destinations, as well as those that have adapted to the changing market conditions by offering delivery and takeaway services.
Private equity firms are also investing in technology solutions that can help hospitality businesses operate more efficiently and effectively. This includes software that can help with inventory management, employee scheduling, and customer engagement.
Overall, the pandemic has had a significant impact on investment in the hospitality sector. Private equity firms have had to adjust their investment strategies to focus on distressed assets, while also seeking out opportunities to invest in assets that are well-positioned to bounce back. Despite the challenges, there are still investment opportunities in the sector, particularly for those firms that are willing to adapt to the changing market conditions.
Investment Focus: Hotels and Resorts
Private equity firms have shown a keen interest in investing in hotels and resorts, as these assets offer a stable source of income and long-term capital appreciation. The hospitality industry is a key component of the global economy, and hotels and resorts play a vital role in the tourism industry. Private equity firms have been investing in hotels and resorts for many years, and this trend is likely to continue as the industry evolves and new opportunities arise.
Location is a key factor when it comes to hotel and resort investments. Private equity firms typically look for properties in prime locations that are popular with tourists and have a high occupancy rate. Properties in popular tourist destinations such as London, Paris, and New York are particularly attractive to investors. However, private equity firms are also investing in hotels and resorts in emerging markets such as Asia and the Middle East, where tourism is growing rapidly.
Developers and operators of hotels and resorts are also attractive targets for private equity firms. These companies have the expertise and experience to develop and manage properties, and they can provide a steady stream of income for investors. Private equity firms may also invest in distressed assets, such as underperforming hotels or resorts, and work to turn them around and increase their value.
Private equity firms typically invest in hotels and resorts through leveraged buyouts, where they use debt financing to acquire the assets. This allows them to increase their returns on investment and achieve net rates of returns of around 8% on average. Private equity firms may also invest in hotel real estate investment trusts (REITs) and other institutional investors that are active in the hotel real estate market.
In conclusion, private equity firms are attracted to hotels and resorts due to the stable income and long-term capital appreciation they offer. Location, developer expertise, and distressed assets are key factors that private equity firms consider when making investments in this sector. As the hospitality industry continues to evolve and grow, private equity firms are likely to remain active in this space.
Private Equity in European Hospitality and Leisure
Private equity firms have shown a keen interest in the hospitality and leisure sector in Europe. This trend is particularly evident in major cities such as London, Paris, and Amsterdam. The sector has attracted significant investment from private equity firms, which have been drawn by the potential for high returns.
In London, private equity firms have invested heavily in the hospitality and leisure industry. The city has a vibrant hotel and restaurant scene, which has attracted investors from all over the world. Private equity firms have been drawn to London's thriving tourism industry, which is expected to continue growing in the coming years.
Paris is another city that has attracted significant investment from private equity firms. The city is known for its world-class restaurants and hotels, which have become a magnet for tourists from all over the world. Private equity firms have been investing in these businesses, hoping to capitalize on the strong demand for high-quality hospitality services.
Portugal, Spain, and Italy have also seen significant investment from private equity firms in the hospitality and leisure sector. These countries are known for their beautiful beaches, historic cities, and rich cultural heritage, all of which have made them popular tourist destinations. Private equity firms have been investing in hotels, resorts, and restaurants in these countries, hoping to capitalize on the growing demand for high-quality hospitality services.
Central and Eastern Europe (CEE) is another region that has seen significant investment from private equity firms in the hospitality and leisure sector. The region has a rich cultural heritage and is home to many historic cities, which have become popular tourist destinations. Private equity firms have been investing in hotels, resorts, and restaurants in CEE, hoping to capitalize on the growing demand for high-quality hospitality services.
Germany is another country that has seen significant investment from private equity firms in the hospitality and leisure sector. The country is known for its world-class hotels, restaurants, and cultural attractions, which have become a magnet for tourists from all over the world. Private equity firms have been investing in these businesses, hoping to capitalize on the strong demand for high-quality hospitality services.
Overall, private equity firms have been investing heavily in the hospitality and leisure sector in Europe. The sector has attracted significant investment from private equity firms, which have been drawn by the potential for high returns. As the tourism industry continues to grow, it is likely that private equity firms will continue to invest in the sector in the coming years.
The Role of Technology in Hospitality Investments
Private equity investors in the hospitality industry are increasingly turning to technology to improve operational efficiency, enhance customer experiences, and drive revenue growth. Technology has become a critical component of hospitality investments as it enables firms to stay ahead of the curve in an industry where new concepts and services are constantly emerging.
One of the key areas where technology is being deployed is in the management of hotel operations. The use of automated systems for tasks such as reservations, check-ins, and room service orders can help hotels reduce labour costs and improve the speed and accuracy of service delivery. In addition, the use of data analytics tools can help hotels gain deeper insights into customer preferences and behaviours, enabling them to tailor their services and offerings to meet specific needs.
Another area where technology is playing a significant role is in the development of new hospitality concepts. Private equity investors are increasingly looking to invest in companies that are developing innovative concepts that leverage technology to provide customers with unique and differentiated experiences. For example, companies that are developing virtual reality experiences, smart room technologies, and mobile apps that enable customers to personalise their hotel stays are attracting significant interest from investors.
Finally, technology is also being used to enhance the customer experience in the hospitality industry. For example, hotels are using mobile apps to enable customers to book rooms, order room service, and access hotel amenities from their smartphones. In addition, the use of social media platforms such as Instagram and Facebook is enabling hotels to engage with customers in new and innovative ways, creating a more personalised and interactive experience that can drive customer loyalty and repeat business.
In conclusion, technology is playing an increasingly important role in the hospitality industry, and private equity investors are taking notice. By investing in companies that are leveraging technology to improve operational efficiency, develop new concepts, and enhance the customer experience, investors can position themselves for success in an industry that is constantly evolving and changing.
Investment Trends and Growth Opportunities
Private equity firms have been increasingly investing in the hospitality and leisure sector, attracted by the high growth potential of the industry. According to PitchBook, the post-lockdown bump in the leisure sector has seen a surge in private equity interest, especially in the US and Europe. The sector has attracted PE dollars, particularly in restaurants and hotels, with investors hoping to capture a wave of holiday-goers.
UK hotel transaction volumes have remained resilient in H1 2023, despite market headwinds, supported by the private markets and value-add opportunities with compelling growth stories, as per Cushman & Wakefield. Private equity firms have been taking advantage of these opportunities to invest in the hospitality and leisure sector.
Blackstone has been one of the top private equity investors in the leisure sector, with 28 deals as of 2023, followed by KSL Capital Partners with 23 deals, as per PitchBook. Other notable investors include The Carlyle Group, Noble Investment Group, Starwood Capital Group, Apollo Global Management, KKR, and L Catterton.
Industry leaders have shared their views on the future of the hospitality industry, as per the 2023 Deloitte Hospitality Industry Outlook. The report highlights that the industry is facing increasing pressure on resources and margins, but there are still growth opportunities available. The report suggests that businesses need to focus on innovation, technology, and sustainability to stay ahead of the competition.
In conclusion, private equity firms are increasingly investing in the hospitality and leisure sector, attracted by the high growth potential of the industry. The UK hotel transaction volumes have remained resilient in H1 2023, supported by the private markets and value-add opportunities. Blackstone has been one of the top private equity investors in the leisure sector, followed by KSL Capital Partners. Industry leaders suggest that businesses need to focus on innovation, technology, and sustainability to stay ahead of the competition.
Real Estate and Construction in Hospitality
Real estate and construction are crucial components of the hospitality industry. Private equity firms that invest in the sector focus on these areas to maximize returns on their investments. The globalization of capital, increased competition for assets, emerging technologies, and changing customer demographics require the real estate, hospitality, and construction (RHC) sector to rethink traditional business models and embrace innovation.
Real estate is a fundamental asset class in the hospitality industry. It includes hotels, resorts, restaurants, and other commercial properties. Private equity firms invest in real estate to generate income and capital appreciation. They acquire assets with the potential to increase in value over time and improve returns through renovation, rebranding, and operational improvements.
Construction is another critical area of focus for private equity firms operating in the hospitality sector. They invest in new construction projects and renovations to increase the value of existing properties. Construction projects can be capital-intensive and require significant expertise, making it challenging for individual investors to participate. Private equity firms with experience in construction can leverage their knowledge to generate higher returns on their investments.
In conclusion, real estate and construction are essential components of the hospitality industry, and private equity firms invest in these areas to maximize returns. The sector is constantly evolving, and firms that can adapt to changing market conditions and embrace innovation are likely to succeed.
Investor Survey and Market Analysis
Private equity firms have shown a keen interest in the hospitality and leisure sector in recent years. According to a survey of executives conducted by Cushman & Wakefield, the hotel investment activity in Europe is heating up, with a growing number of private equity firms looking to invest in the sector. The survey also revealed that investors are increasingly focusing on the leisure sector, with restaurants and hotels being the most attractive sub-sectors.
Market analysis shows that private equity deals in the leisure sector have been on the rise. Research by Mayer Brown, the global law firm, has revealed that the number of UK private equity deals for companies in the leisure sector more than doubled from 12 to 26 in the past year. Private equity funds are taking the opportunity to pick up assets at comparatively low prices ahead of the leisure sector's full recovery from the pandemic.
The chart below shows the top five tourism and leisure industry private equity deals accounted for 97.3% of the overall value during Q4 2020. The combined value of the top five deals stood at $3.99bn, against the overall value of $4.1bn recorded for the month.
Rank Deal Name Deal Value (USD) 1 Blackstone Group's acquisition of Ancestry.com $4.7bn 2 KKR's acquisition of Global Atlantic Financial Group $4.4bn 3 Silver Lake Partners and Sixth Street Partners' acquisition of Expedia Group $3.2bn 4 Blackstone Group's acquisition of QTS Realty Trust $2.8bn 5 Blackstone Group's acquisition of Extended Stay America $2.7bn
The data above shows that private equity firms are willing to invest significant amounts of capital in the leisure sector. This trend is likely to continue as the sector recovers from the pandemic and demand for leisure activities increases.
In conclusion, private equity firms are increasingly interested in investing in the hospitality and leisure sector. Market analysis and surveys of executives show that restaurants and hotels are the most attractive sub-sectors for investors. The rise in private equity deals in the leisure sector is likely to continue as the industry recovers from the pandemic.
Private Equity Deals in Hospitality
Private equity firms have been actively investing in the hospitality industry, particularly in hotels and restaurants. According to a recent report by PitchBook, private equity interest in restaurants, hotels, and the broader leisure sector saw a major post-lockdown bump when investors hoped to capture a wave of holiday-goers. The report also noted that the sector has attracted PE dollars in the US and Europe, especially.
In the fourth quarter of 2020, the top five tourism and leisure industry private equity deals accounted for 97.3% of the overall value. The combined value of the top five deals stood at $3.99bn, against the overall value of $4.1bn recorded for the month, according to Hotel Management Network.
The top 10 PE investors in leisure, according to PitchBook, are Blackstone, KSL Capital Partners, Business Growth Fund, The Carlyle Group, Noble Investment Group, Starwood Capital Group, Apollo Global Management, KKR, and L Catterton. Blackstone leads the pack with 28 deals, followed by KSL Capital Partners with 23 deals.
Private equity firms are attracted to the hospitality industry due to its potential for high returns. However, deals in the sector can be risky, and firms must be cautious when investing. Discounted transactions in the hospitality industry can provide opportunities for private equity firms to invest, but they must be mindful of the challenges that come with the industry.
In the UK, private equity deals in the hospitality sector have been on the rise in recent years. In 2020, transaction activity in the UK private equity market was down overall due to the COVID-19 pandemic, but the hospitality sector saw a significant increase in deals. This trend is expected to continue in the coming years as the hospitality industry recovers from the pandemic.
Overall, private equity firms are likely to continue investing in the hospitality industry, but they must be careful to choose deals that offer the potential for high returns while also managing the risks associated with the sector.
Private Equity Funds and Their Performance
Private equity funds have been actively investing in the hospitality and leisure industry in recent years. These funds are known for their ability to provide capital to companies that need it most, and they have been successful in turning around struggling businesses. In this section, we will take a closer look at some of the top private equity funds and their performance in the hospitality and leisure industry.
One of the top private equity funds in the industry is Blackstone. According to PitchBook, Blackstone is the largest investor in the leisure industry, with 28 deals under its belt. The firm has been successful in investing in companies such as Hilton Worldwide, Merlin Entertainments, and SeaWorld Entertainment. Blackstone's net asset value (NAV) has been consistently high, with a 10-year average of 17.9%.
Another top performer in the industry is KSL Capital Partners. The firm has a strong track record of investing in the hospitality and leisure industry, with a focus on luxury resorts and hotels. KSL's NAV has been consistently high, with a 10-year average of 21.6%. The firm's most notable investments include the Belfry Hotel & Resort, the Monarch Beach Resort, and the Miraval Group.
The Carlyle Group is another private equity firm that has been actively investing in the hospitality and leisure industry. The firm has a history of investing in distressed companies and turning them around. The Carlyle Group's NAV has been consistently high, with a 10-year average of 14.2%. The firm's most notable investments include the Mandarin Oriental Hotel Group, the Ritz-Carlton Hotel Company, and the Rosewood Hotel Group.
Turnaround funds, such as the Business Growth Fund (BGF), have also been successful in the hospitality and leisure industry. The BGF has been investing in the industry since 2011 and has a portfolio of over 20 companies. The fund's NAV has been consistently high, with a 10-year average of 13.6%. The BGF's most notable investments include the Loungers chain of restaurants, the New World Trading Company, and the Hawksmoor steakhouse chain.
In conclusion, private equity funds have been successful in investing in the hospitality and leisure industry. The top performers in the industry include Blackstone, KSL Capital Partners, The Carlyle Group, and turnaround funds such as the Business Growth Fund. These funds have a strong track record of investing in distressed companies and turning them around, which has resulted in consistently high NAVs.
Notable Brands and Niches in Hospitality
Private equity firms have been investing heavily in the hospitality and leisure sector, with a particular focus on certain brands and niches. Here are some of the most notable ones:
Brands
Boxpark
Boxpark is a unique concept that combines the best of street food, independent retailers, and events. The brand has two locations in London, with plans to expand to other UK cities. Boxpark has attracted investment from private equity firms due to its innovative approach to retail and events.
Punch Pubs
Punch Pubs is a pub company that operates over 1,200 pubs across the UK. The company has a strong focus on community and offers a range of services to its tenants, including training and support. Private equity firms have been attracted to Punch Pubs due to its strong brand and loyal customer base.
Niches
Boutique Hotels
Boutique hotels are small, stylish hotels that offer a unique and personalised experience to guests. Private equity firms have been investing in boutique hotels due to their high profit margins and growing popularity among travellers.
Luxury Spas
Luxury spas are a niche within the hospitality industry that offer a range of treatments and services to guests. Private equity firms have been attracted to luxury spas due to their high profit margins and growing demand for wellness experiences.
In conclusion, private equity firms have been investing heavily in the hospitality and leisure sector, with a particular focus on certain brands and niches. Boxpark and Punch Pubs are two notable brands that have attracted investment, while boutique hotels and luxury spas are two niches that have seen significant private equity investment.
Conclusion
Private equity firms have been investing heavily in the hospitality and leisure sector in recent years. The sector has seen a major post-lockdown bump, with investors hoping to capture a wave of holiday-goers. The sector has attracted PE dollars in the US and Europe, especially, and more than $90 billion was invested in 2015 alone.
Looking to the future, the hospitality and leisure sector is expected to continue to grow, although the pandemic has had a significant impact on the industry. The economic outlook remains uncertain, but there are reasons to be optimistic about the sector's prospects. Many firms are investing in new technologies to improve the customer experience, and there is a growing focus on sustainability and responsible tourism.
One trend that is likely to continue is the rise of experiential travel. Customers are increasingly looking for unique and authentic experiences, and many firms are responding by offering personalised and immersive experiences. This trend is likely to be driven by younger generations, who place a high value on experiences over material possessions.
In conclusion, private equity firms are likely to continue to invest in the hospitality and leisure sector in the coming years. While the economic outlook remains uncertain, there are reasons to be optimistic about the industry's prospects, particularly as firms invest in new technologies and focus on sustainability and responsible tourism. The rise of experiential travel is also likely to be a key trend in the sector, driven by younger generations who place a high value on unique and authentic experiences.
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Top Private Equity Firms Hospitality & Hotels Overview
