Aurelius Investment Advisory in talks to acquire The Body Shop

Aurelius eyes up The Body Shop

Aurelius Investment Advisory is reportedly in talks to acquire The Body Shop, the renowned cosmetics chain founded by Dame Anita Roddick and Gordon Roddick almost five decades ago.

The Body Shop is currently on sale by its Brazilian parent, Natura & Co. Negotiations are still ongoing, and no deal date has been confirmed yet.

This potential acquisition comes after The Body Shop was put up for sale by its Brazilian owner Natura & Co.

The private equity investor Aurelius Group is said to have seen off competition to buy The Body Shop from rival bidders including Alteri Investors, private equity firm Epiris and Elliott Advisors, the owner of bookseller Waterstones.

If the deal goes through, it would be an exciting development for Aurelius Group, which is linked to Footasylum.

The sale of The Body Shop is expected to be worth a significant amount, although the exact value has not been confirmed yet.

The Body Shop employs around 10,000 people and operates roughly 3,000 stores in 70 countries.

The acquisition by Aurelius Group could potentially bring new opportunities and developments for the cosmetics chain, and it will be interesting to see how this deal progresses in the coming weeks.

Aurelius Investment Advisory in talks to acquire The Body Shop

Aurelius Investment Advisory: A Potential New Owner

Aurelius Investment Advisory Limited is in talks to acquire The Body Shop, a UK-based beauty products chain owned by Brazilian owner Natura & Co Holding SA.

The potential acquisition comes as part of a strategic review by Natura & Co, which has entered into an exclusivity agreement with Aurelius for the UK firm to potentially acquire The Body Shop.

Aurelius and The Body Shop: A Possible Match

The Body Shop is a well-known cosmetics chain with over 3,000 stores in more than 60 countries. Aurelius, a private equity firm, has a history of investing in the retail sector. The potential acquisition of The Body Shop could be a good match for Aurelius, as it would give them a foothold in the cosmetics industry and access to The Body Shop’s loyal customer base.

The Negotiation Process

The negotiations between Aurelius and Natura & Co are ongoing, and the deal is expected to be finalized in November. Aurelius declined to comment on the potential acquisition, and Natura & Co has not provided any updates on the negotiations. However, banking sources have reported that the potential sale could value The Body Shop at between £400 million to £500 million.

Competition and Market Dynamics

Aurelius is not the only private equity firm interested in acquiring The Body Shop. Other potential bidders include Alteri Investors, Elliott Advisors, and Footasylum. However, Aurelius is in exclusive talks with Natura & Co, which gives them an advantage in the negotiation process.

The cosmetics industry is highly competitive, with brands like L’Oreal and Aesop dominating the market.

However, The Body Shop has a strong brand and a loyal customer base, which could make it an attractive acquisition target. In addition, the retail sector has been hit hard by the COVID-19 pandemic, which has created opportunities for private equity firms to acquire struggling companies at a lower valuation.

In conclusion, Aurelius Investment Advisory Limited is in talks to acquire The Body Shop, a UK-based beauty products chain. The negotiations are ongoing, and the deal is expected to be finalized in November.

The potential acquisition could be a good match for Aurelius, as it would give them a foothold in the cosmetics industry and access to The Body Shop’s loyal customer base.

The cosmetics industry is highly competitive, but The Body Shop has a strong brand and a loyal customer base, which could make it an attractive acquisition target.