Has Astanor Found A Way To Quantify the Value of Sustainability Investments?

Has Astanor Found A Way To Quantify the Value of Sustainability Investments?

Companies are increasingly focused on impact measurement to maintain their sustainability performance. Measuring and reporting progress helps in setting goals, allocating resources, enhancing risk management, and improving stakeholder engagement.

Astanor Ventures, a global investor in agrifood technology startups, has developed a stronger, smarter way of measuring, managing, and communicating impacts to its investors.

Astanor’s Impact Multiple on Investment methodology translates the expected and realized benefits of invested-in products or services into monetary terms.

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This approach helps investors make more informed, strategic decisions, and demonstrates the value of impact creation that can be attributed back to investors.

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Photo by Randy Fath

Certifications Signifying Advanced Achievements in Regeneration and Biodiversity Protection

Astanor Ventures is committed to transitioning the agrifood system and achieving wide-scale transformation of the global economy towards a regenerative, bio-based economy.

The company’s impact-measurement work started four years ago with six key performance indicators (KPIs): greenhouse gas emissions (GHGs), biodiversity, water, health, social, and impact intelligence. Astanor’s portfolio companies have avoided 25,000 metric tons of CO2e in greenhouse gas emissions, one million hectares of land-use change, and 1.8 million m3 of water use.

Leslie Kapin, Astanor’s Director of Impact and Sustainability, emphasizes that the alignment intentionality is key in impact investing.

It is something she and her team assess carefully before deciding what companies to support.

The company focuses on early-stage impact investments “from the soil and sea to the guts — right along the entire value chain,” including everything from bio-input specialists to autonomous, electric tractors, and sustainable packaging.

Astanor’s Impact Multiple on Investment (IMOI) methodology combines so-called ‘impact pathways’ of an investment into a single, aggregated metric.

It considers both positive and negative aspects, such as cost savings from healthcare or the prevention of overfishing, and water pollution. The proprietary model converts heterogeneous indicators into a single indicator expressed in a monetary value. With a better understanding of the impact generated by a product or service, investors can make more informed, strategic decisions and create positive impact on a bigger scale.

Certifications such as Regenerative Organic and FairWild signify advanced achievements in regeneration and biodiversity protection. Companies like Bonterra, Nature’s Path, and Traditional Medicinals are embracing these rigorous sustainability certifications.

They are committed to transparency, setting goals, and allocating resources to improve brand reputation and build long-term resilience.

Alan McClay, CEO of Better Cotton Initiative, highlights how every protocol for reporting performance data carries with it the priorities and proclivities of its creators.

Some approaches are geared to avoiding risks, while others are focused on finding opportunities. The overall picture is complex, yet one crucial dividing line runs through almost every reporting methodology, namely, the emphasis (or not) placed on the higher-level effects of a given intervention; its impact, in other words.

In conclusion, measuring impact is at the heart of achieving sustainability initiatives. Astanor Ventures’ Impact Multiple on Investment methodology translates the expected and realized benefits of invested-in products or services into monetary terms, helping investors make more informed, strategic decisions.

Rigorous sustainability certifications such as Regenerative Organic and FairWild signify advanced achievements in regeneration and biodiversity protection, and companies are embracing these certifications to improve brand reputation and build long-term resilience.