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AGIC Capital Acquires Majority Stake in Pure Trade

AGIC Capital has acquired a majority stake in Paris-based Pure Trade, a leading global supply chain solution provider in the premium secondary and promotional packaging space.

Private Equity News France

Pure Trade operates under a highly flexible fabless operational model, offering a range of services including project and supplier management, sourcing of innovative and sustainable materials, eco-design, product development, quality control, and logistics.

The company is a one-stop-shop partner for luxury cosmetic and beauty brands, offering customized products such as makeup palettes, compact cases, pouches and bags, accessories, Spa offer, and packaging solutions.

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Pure Trade’s client portfolio includes prestigious, premium, and luxury brands such as Dior, Givenchy Parfums, YSL Beauty, Lancôme, Valentino, Guerlain, Clarins, Jimmy Choo Parfums, Burberry Beauty, Mugler, Azzaro Parfums, Jean Paul Gaultier Parfums, Prada Beauty, Paco Rabanne Parfums, and Marc Jacobs Beauty. The key management team, including Pure Trade’s founder and current CEO Stéfane Ladous, Virginie Honoré, and Mona Lee (Managing Directors of Europe and Asia), will re-invest alongside the new main shareholder and continue to lead Pure Trade in its next phase of business expansion and organizational scale-up. The aim is to accelerate Pure Trade’s growth globally, particularly in the US and in Asia-Pacific.

Pure Trade has a commercial presence with seven offices across Europe, Asia, and the US. AGIC Capital plans to support the company’s growth initiatives by accelerating expansion into key markets outside Europe, particularly the US and APAC, and pursuing a synergistic buy-and-build strategy to tap into adjacent market segments and broaden Pure Trade’s product portfolio. The acquisition is part of AGIC Capital’s investment strategy to become a one-stop-shop partner for its clients and to strengthen its international presence.

Frequently Asked Questions

What is the Significance of Agic Capital Acquiring a Majority Stake in Pure Trade?

Agic Capital’s acquisition of a majority stake in Pure Trade is significant because it marks the private equity firm’s expansion into the French market. Pure Trade is a leading global supply chain solution provider in the premium secondary and promotional packaging space. The acquisition will help accelerate Pure Trade’s growth globally, particularly in the US and APAC.

How Will the Acquisition by Agic Capital Impact Pure Trade’s Operations?

The acquisition by Agic Capital is expected to have a positive impact on Pure Trade’s operations. Agic Capital has invested alongside the management team to accelerate Pure Trade’s growth globally. The partnership will help Pure Trade expand its reach and capabilities, while also providing access to Agic Capital’s extensive network and resources.

What is the Background of Agic Capital and Pure Trade?

Agic Capital is a growth-oriented European-Asian private equity firm with $2.2 billion of assets under management. The firm focuses on investments in high-growth sectors such as healthcare, technology, and consumer goods. Pure Trade, on the other hand, is a leading global supply chain solution provider in the premium secondary and promotional packaging space.

What Led Agic Capital to Acquire a Majority Stake in Pure Trade?

Agic Capital’s acquisition of a majority stake in Pure Trade is part of the firm’s strategy to expand its reach and capabilities in high-growth sectors. The acquisition will help accelerate Pure Trade’s growth globally, particularly in the US and APAC. The partnership will also provide access to Agic Capital’s extensive network and resources.

What are the Expected Benefits of this Acquisition for Agic Capital and Pure Trade?

The acquisition is expected to benefit both Agic Capital and Pure Trade. For Agic Capital, the partnership will help the firm expand its reach and capabilities in high-growth sectors. For Pure Trade, the partnership will help accelerate the company’s growth globally, particularly in the US and APAC. The partnership will also provide access to Agic Capital’s extensive network and resources.

What is the Future Outlook for Agic Capital and Pure Trade Following this Acquisition?

The future outlook for Agic Capital and Pure Trade following this acquisition is positive. The partnership will help both companies expand their reach and capabilities, while also providing access to each other’s extensive network and resources. The partnership is expected to drive growth and create value for both companies in the long term.

Private Equity News France


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